SMO

Role The SEO / SMO Executive will be responsible for improving Indexia Finance’s online presence, increasing organic website traffic, managing social media platforms, and supporting overall digital marketing activities. Responsibilities Conduct keyword research and competitor analysis. Implement on-page and off-page SEO strategies. Optimize website content, meta titles, descriptions, headings, and keywords. Build and manage quality backlinks. Monitor keyword rankings, website traffic, and SEO performance. Manage social media accounts and maintain a consistent posting schedule. Create engaging and relevant social media content. Research trending topics, hashtags, and industry-related content. Track and analyze SEO and social media performance. Prepare regular performance reports. Coordinate with the content and marketing teams. Stay updated with the latest SEO, SMO, and digital marketing trends. Requirements Basic to good knowledge of SEO and SMO. Understanding of keyword research, on-page SEO, off-page SEO, and link building. Familiarity with Google Analytics and Google Search Console. Knowledge of SEO tools such as SEMrush, Ahrefs, Moz, or similar tools. Good knowledge of social media platforms such as Instagram, Facebook, LinkedIn, and YouTube. Good written and verbal communication skills. Strong research, analytical, and creative thinking abilities. Ability to work independently and as part of a team. Freshers with relevant knowledge or certifications can also apply