workrr

Description

Employment
Associate CRM OperationsEdit
GVC Holdings
Sep 2019 to Present (9 months)
Available to join in 1 Months
• Work with Trafficking and providing support to the clienteles using the Google Campaign Manager for serving Ads and reporting data from various ad serving channels. • Help the clienteles in running, setting up ad campaigns and providing complete support in case of any issues encountered in the process. • Work closely and mentor/ coach the new joiners. • Work with and provide support to the clienteles using the Customer Management support tool for any kind of commission issues, payment issues, statistics issues, tracker issues etc. that come across through our Affiliate program. • Help clienteles with data of providing new tracker ID’s by creating them in our Affiliate system. • Work with and provide support to the affiliates at the time of Migration and acquisitions with our big brands Bwin, Ladbrokes, Party Poker, Coral, Party Casino and Sporting bet and many more. • Help with B2B marketing and interact with the affiliates and help them resolve their queries. • Test the games which are going live on the UK site. • Working on the clients CRM requirements. • Designing CRM for monthly and weekly promotions. • Created Quality reports and derived actionable insights for strategic Planning and Management • Reporting. • Analysis of the players performance on daily basis to design the promotion and trace the players activities. • Working closely with BI team for the data requirement for the CRM activities. • Enhancing Customer Experience. • Create PAT and target to our own accounts and test the games by playing. • Test games in all the devices iPhone/Android/Desktop/Tablet & Laptop. • Credit payout manually in bulk who are skipped due to technical issue. • Uploading the promotions on the live sites and maintaining of brands and compliance across sites. • Creating Bonus Codes and Offer/Issue to the customer based on the winnings. • Credit manually to Non-VIP and VIP users at the end of the game/promotion. • Test most of the games by wagering and deposit some amount into our accounts. • Player communication daily/ Escalating issues to the technical team. • Testing of links and promotional offers. • Handling all the other operational activities. • Single POC for clients / support tools access customer support team for the players escalations on promotions. • Working with technical team for updating the sites as and when required. • Brief the designing team to create first class customer emails that achieve business objectives. • Performing AB testing help us choose the better campaigns and increase the revenue growth 30% overall.
Top 5 Key Skills:Gaming Platform,Game testing,CRM,Client Reporting,Backend Operations
Senior AssociateEdit
Accenture
Dec 2017 to Aug 2019 (1 year 8 months)
• Work with and provide support to the clienteles using the Google Campaign Manager for serving Ads and reporting data from various ad serving channels. • Help clienteles with data analysis and comparisons between various Google and third-party platforms. • Help the clienteles in running, setting up ad campaigns and providing complete support in case of any issues encountered in the process. • Acted as HOP (House Of Pearl) and trained few reviewers. • To Monitor the queue for incoming request, review the component and tracking the category. • Proactively improved the team’s quality by identifying errors and Implemented mitigation plans accordingly. • Collate data of high-risk components and coordinate with the quality team to understand better about the process. • Also handling a special process called GS components, where we need extra focus. • Worked closely by testing the tool and suggested several improvements which helped team to improve • productivity by 2x. • Mentored my team on the challenges they faced in their workflows. Ensured smooth implementation of client updates.
Process AssociateEdit
Cognizant Technologies Solutions
Mar 2016 to Aug 2017 (1 year 5 months)
• Setup and adjust ad campaigns such as Display, Video &TrueView in DBM as per client requirement • Traffic ads by uploading creative assets in DBM tool. • Create pixels for remarketing and conversion tracking. • Implement ad safe pixels such as Double Verify to creatives. • Quality auditor for Google ads, validating data. • Adjusting the targeting of the campaigns such as inventory, brand safety, audiences (recency), geography etc.. • Adjusting the budgets or other settings of the campaigns in accordance with the instructions from the client. • Provide 100% quality while meeting guidelines and estimated turnaround time. • Trafficking Trueview line items, Adgroups & Ads for YouTube inventory as per the request. • To Monitor the cases queue for incoming request, validating the details, tracking the category. • Experience in using Report Builder tools.